Wednesday, September 4, 2013

Chuck "transformable structures" Hoberman to speak at TEA's SATE '13 design conference Oct 3-4 in Savannah

Chuck Hoberman
"You MUST come to SATE 2013 to see what Chuck Hoberman is up to. 

"His work on Transformable Design and his Adaptable Building Initiative symbolize the idea that Architecture can, will, and should return to the forefront of design in the world of Experience."     

 -- Al Cross of PGAV Destinations, SATE segment chair for Architecture

Chuck Hoberman, Hoberman Associates
"Architecture" speaker, SATE '13 Experience Design conference, Oct 3-4 in Savannah, hosted by the Themed Entertainment Association and presented by Christie®. 

It is said that nowhere do the disciplines of art, architecture, and engineering fuse as seamlessly as in the work of inventor Chuck Hoberman, internationally known for his “transformable structures.” Through his products, patents, and structures, Hoberman demonstrates how objects can be foldable, retractable, or shape-shifting.

Al Cross
As chair of the Architecture segment of the SATE conference, Al Cross of PGAV Destinations recruited Hoberman to participate. “As we rethink what we can do with buildings – and what we no longer need to do because of technology, what is the architect’s role?,” says Cross. “It may be time to rebrand the architect along with the architecture.”

"Chuck Hoberman's work puts me in mind of a quote by Goethe: 'Architecture is like frozen music.'" adds Al Cross. "Although apparently clever on the surface, Goethe's statement has always bemused me. Though we’ve been historically bound to inert constructions, I have always believed that an architect’s role demands the purposeful use of materials and constructs to manipulate feeling, evoke emotion, and control the movement of light in a place. This is where I find the work of Chuck Hoberman."

More about Chuck Hoberman
Chuck Hoberman is the founder of Hoberman Associates, a multidisciplinary practice that utilizes transformable principles for a wide range of applications including consumer products, deployable shelters and structures for aerospace.

His art has been exhibited around the world on many occasions over the last 20 years. Examples of his commissioned work include the transforming video screen for the U2 360° world tour, the Hoberman Arch installed as the centerpiece for the Winter Olympic Games (2002), as well as exhibits at a number of major museums.

In 2008, he formed the Adaptive Building Initiative (ABI), with the global engineering firm, Buro Happold. This joint venture develops adaptive technologies for the built environment and has built a series of architectural installations including dynamic facades and operable roofs in the US, Japan and the Mideast.

Hoberman holds over twenty patents for his transformable inventions, and has won numerous awards for his designs. He a visiting instructor at both Harvard’s Graduate School of Design, the MIT Computer and Artificial Intelligence Laboratory, and is a visiting scholar at the Wyss Institute for Biologically Inspired Engineering.